Google Analytics shows us how people found your site, how they explored it and how we can enhance their visitor experience. With this information, we can improve your website return on investment, increase conversions and make more money on the web. It also helps to optimise your online advertising, by analysing the keywords used and the conversion rates.
Why a Tool from Google?
Google Analytics is free and quite comprehensive. It can track traffic from all sources - including traffic from Bing, Yahoo and Facebook.
Social Tracking / Social Monitoring?
With the rise of social networks, online traffic cannot be only measured by counting the visitors to your WEB site. People could write comments about your business on Facebook, or rate you on a business directory. These are important activities on the WEB, which are related to your business and need to be measured and monitored. There are additional tools which can help in that task.
Keyword Analysis - Related Subjects
- Keword Analysis & Research
- Search Engine Optimisation / SEO
- Online Advertising / PPC
- Social Media - Facebook
Services for collecting WEB statistics or implementing social tracking are offered all over Ireland, including Cork, Dublin, Waterford, Wexford, Killarney, Tralee, Limerick, Shannon, Ennis, Galway, Kilkenny and Athlone, as well as in the south of Germany. After an initial kick-off meeting at the premises of your business, most of the online marketing work can be done efficiently by email and phone.